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5 Tips to Getting Your Business Started On Social Media

5 Tips to Getting Your Business Started On Social Media

With the majority of people spending more time online these days, businesses have come to realize the value of an online presence. If you need to reach customers, you need to go where the customers are.
Everybody, from teachers to lawyers to students, uses social media. Most people spend more time on Facebook, Twitter and a lot of other forms of social media. If you run a business, it has become important, no, necessary that you reach out to your customers via social media.
So you’ve decided to create social media accounts for your business. There’s just one problem. You’re plagued by the same question all business owners looking to implement a social media marketing strategy face:
Where do I start?”
Well, for starters, calm down. Relax. Don’t worry. Be happy. Because the answers you seek are what this post is all about, and by the time you’re done reading, you will not only have a better idea of how to start; you will also know how to effectively manage and utilize your social media accounts.
Without further ado, let’s begin:

Tip #1: Begin with the end in mind

It’s human nature to follow the pack, or herd, if you will. There is a tendency in everyone to look at what other people are doing and just do the same exact thing. Most businesses create social media accounts because they see other businesses doing the same thing. Eventually, at some point, they lose focus, and move on to the next trend, without achieving any significant increase in sales or customer base whatsoever.
You don’t want this to be you.
Before you even create any social media account, the first thing you should do is to decide on what you want to achieve using social media.
Do you want more sales? Do you want to increase the number of prospects you have? Do you want to increase your business exposure?
Decide on your business goal for using social media first. That way you can tailor your strategy to achieve your goal. This tip alone will dramatically increase your chances of success.

Tip #2: Know Your Audience (And Where They Hang Out!)

Someone once said: “Humans were given 2 ears and one mouth so they can listen two times more than they speak”. It might not be politically correct, but there is some benefit to adopting that mindset.
More so, if you’re a business owner. The customer does not really care about you or your product. He does what he wants where he wants and when he wants. Don’t expect your customer to change his habits. Instead, adapt to suit him.
This is important in social media marketing. You need to identify what social media networks majority of your clients use. You can do this by running searches for your product on social media and from the results, you can tell where most of your customers hang out.
These networks are where you want to focus a big part of your social media marketing effort.

Tip #3: Start Small, Go BIGGER

When you first start social media marketing, managing several accounts on different platforms can be a nightmare. It can take up a huge chunk of your time, and also because you have a lot to master on too many different platforms, it will lead to less-than-stellar content. And that is a big no-no.
A better approach would be to first begin with the social networks most used by your clients and then spread to others from there. This way, you will get more time to familiarize yourself with the network. Figure out what works and what doesn’t for the first few you begin with, and then you can create other social media accounts.
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Tip #4: Have A Plan

“To fail to plan is to plan to fail” is a statement so popular it has become cliché. When it comes to social media marketing, no plan = no success.
It’s as simple as that. But what is even crazier is that it’s even simpler to create a social media marketing plan.
If you followed the above tips, you should already have an idea of what you want to achieve, who your customers are and where they hang out and what works on each social network your customers use.
All you have to do now is to create a marketing plan. Here are some pointers.
  • Have a schedule for how often you update each of your social media accounts. Too much or too little is no “bueno”. This varies across platforms, though. For example, 3-5 posts a week is good for Facebook. 3-5 posts a week on Twitter, on the other hand, implies inactivity.
  • Provide value. There’s already too much promotional content on social media. Too much promotional content that gets ignored easily by your clients. Don’t follow the herd. Create content that provides values to your clients and they will love you for it. For every piece of promotional content you post, provide at least 3 times more content with value.

  • Have a unique voice. People don’t buy from soul-less corporations. Well, at least not anymore. People buy from people they like. That being the case, your business needs to have a unique voice and persona that your client can easily relate to. A persona that represents your brand’s values and unique selling proposition.

Planning a strategy and then acting on that strategy is absolutely necessary to achieve your goals for social media marketing.

Tip #5: Get A Social Media Management Team

Yes, you can manage all your social media accounts by yourself. Yes, there are social media management tools such as Hootsuite that make it easy to do. However, it is a lot easier and a lot more time efficient to hire a social media management team. You can hire a team internally or outsource it. Ideally, you will need a creative copywriter who can create status updates, a video and photo editor (depending on what kind of business you do) for pictures and videos on Instagram, and a social media marketing analyst to analyze what posts and updates are getting more traction from your clients, and to improve on your strategy as needed.

Social Media Marketing has opened up a ton of opportunities to reach customers like never before. With these tips, it should be pretty easy for you to get your business started on social media today.

Sophia Clark is a creative writer from New York who loves to share her thoughts with readers. In my free time, she enjoys writing fiction as well as reading it. Her big dream is to publish a novel one day. Connect with her on Twitter and Google +.
Publisher: RhonzNET - 16:41:00

SEO Basics for Student Bloggers

Blogging is an online income opportunity that is worth exploring especially for the students. The problem is—not all student bloggers know what SEO (or search engine optimization) can do to their blog. Now is the perfect time to understand and integrate proper optimization to your blog with these basic concepts.

1) Domain and hosting

Every student blogger needs own unique domain and hosting since free blogs do not necessarily support your SEO initiatives. Importantly, getting your own domain signals your seriousness about blogging. This should be done right at the beginning of your journey as a blogger.

2) Content plan

Random blogging is a thing of the past. The majority of the blogs that stood out and stood the test of time focuses on a specific niche or theme. You need a content plan so you may focus on creating content that your readers will find relevant, useful, and hence, share-worthy. For one, you should have a clear grasp of your target market and build your content around their needs and pain points.

3) Permalink structure

As a student blogger, you may not know what a permalink is but you have seen it for sure. A permalink is the manner of locating your blog as well as the internal pages and posts through the root (blogxxx.com/) and extension (seo-basics-for-student-bloggers/). Thus, it is important to have a clear and recognizable permalink structure. It will do well for your SEO efforts if the root is easy to remember and type.

4) Organic backlinks

Not all student bloggers are aware what backlink is. Well, it is when another website or blog links back to your blog from its website or blog. There are two things that make a backlink useful for your blog. First is through the anchor text or the linked keyword or phrase. Words that are relevant to the keywords you target may be used. Second is through the source itself. Websites with high rankings and backlinks are deemed trustworthy by Google, and this can be passed on to your blog. On that note, never buy backlinks because Google is after these link farms. Once Google caught you or the site you are buying links from, it can penalize your blog. Penalties include burying your blog on the last pages of the search results pages or de-indexing it in favour of good sites or blogs with natural links.

5) Theme

Some student bloggers use free, freemium or paid themes. Whichever you are using, make sure that it is optimized as well, which means you may tweak it to suit your blog’s SEO goals apart from making your blog different from the rest of the competition. One more thing, with proper on-page optimization, Google will be able to read your blog the way you want it to. Aside from being cleanly coded, it should load fast enough as speed is one of the most important SEO indicators.

6) Sitemap

A sitemap is what it is—the map of your website or blog, giving readers a full map of your pages and posts as well as your archives. A sitemap is mostly intended for the search engines so that it may easily understand what you publish on that particular blog and display pages and posts relevant to the search query. You may install a Google Sitemap plugin which generates a sitemap automatically on regular intervals. This plugin is also capable of submitting the generated sitemap to Google itself for better indexation.

7) Social media

Consider the social platforms as the promotional arm of your blogging efforts. Interestingly, social networking sites are increasingly an essential SEO tool especially for traffic-building purposes. Indeed, blogging doesn’t stop at publishing content. There are many other things to do after that including promoting it on social channels to facilitate wider readership. Also, social signals are another important Google indicator wherein if your blog has volumes of social signals such as likes, shares and comments, Google will show it more on results pages instead of a blog with fewer social signals.
Student bloggers who are learning SEO to grow their blogs should look into these matters. Primarily, it is crucial to understand how to optimize your blog properly because doing it wrong has its consequences. And surely, you don’t want your blog to suffer those consequences.

Author Bio: Christine de Guzman is a freelance writer for Optimind Digital, a digital marketing agency in the Philippines that provides digital marketing services. She writes articles with different topics like technology and SEO. Aside from writing, she also enjoy traveling out of town with her family and friends.

Publisher: Abbeygail - 04:12:00

Types of Blogger, Which one are you?

Types of Blogger, Which one are you?

How People Make Money Blogging

Blogging for money is a very popular idea.  Every year as more success stories surface, more people race to the internet for their chance to make money.  It is something to be expected, what isn't expected is the time commitment, frustration, and determination that it requires.  Many people who start blogging for money don't have an idea where to begin, they just begin and with no real plan in place, they are doomed to failure.  One of the first questions a hopeful blogger needs to answer, is How do they want to make money blogging?

I usually lump money making bloggers into two different categories: serial bloggers and passionate bloggers.  Almost everyone really starts off as a passionate blogger, but usually gets discouraged and gives up.  Serial bloggers are people who are familiar with blogging, the internet, seo and online marketing.  They are usually more advanced and significantly more internet savvy.  Serial bloggers usually invest more money up front but start making money faster.  

There are a lot of methods people use to make money online: affiliate programs,  article hosting, lead generation, promoting products, paid ads, or paid links.  No matter which one someone chooses, the will still be fitting into one of the two categories.

Serial Bloggers

Serial bloggers are like lays potato chips, they can't have just one.  Serial bloggers have several sites.  Usually more than five and sometimes into the thousands.  They make money mostly by the amount of volume they have.  The sites usually aren't high quality, dependent on each other for traffic and page rank.  Many of the sites share the same articles.

If they are making money through lead generation, promoting products, affiliate programs, or paid ads, they are counting on volume of clicks.  If they choose the article hosting or paid links, they are charging small amounts for a great deal of volume.  This is one of the riskier business models because they are likely to get punished by Google.  It isn't possible to manage that many sites, and constantly create quality content.

Serial bloggers require nicer computers, high speed internet connections, and start-up cash to purchase and host numerous domain names.  It is often more efficient to buy already established blogs,  something that increases costs, but greatly diminishes time.

Passionate Bloggers

The passionate blogger usually doesn't start off with the intent to make money.  They blog because they really like it.  Someone who is passionate about cats starts off writing about cats.  Over time the blog acquires a large following.  People approach these bloggers to host ads, articles or promote products.  In some cases powerful sites have been known to charge $7500 for an article.  One article a month is enough to make a decent living.  However,  it takes time and a lot of love to get blogs to be this powerful.

Usually passionate bloggers don't need anything besides a computer, and less than a hundred dollars to start blogging.  Many passionate bloggers will have a few blogs they manage at a time, but for the most part, they blog cause they want to not in the hopes of making money.  Money just happens to come after a lot of time and work.

If you decide to try blogging as a source of income, you have to have a clear vision of what it takes, and what type of blogger you want to be.  If you choose to be a serial blogger, I would start off with your own blog based off your passion.  You should be familiar with the operation of a blog before you invest into several blogs.
Publisher: RhonzNET - 06:33:00

Effective Ways to Get Rid of Distractions at Work

Effective Ways to Get Rid of Distractions at Work

"Distractions destroy action. If it is not moving you towards your purpose, leave it alone." -Jermaine Riley

You sit on your table with your morning coffee at the ready and start typing down your reports. You then get yourself amped for work and during the first few minutes or hours, you are nailing down work tasks one by one until you let an errant thought cross your mind, entertain it and lose your focus and momentum entirely. Now, you are seemingly lost as to getting that same energy back and at the same time that little email notification on your computer's taskbar starts to get a bit more interesting--before you know it, you find yourself expunging spam email from five years ago or something of the like.

Distractions are incredibly insidious and sinister; they creep up when we least expect it--you may have the world's most conducive for working office desk, but that does not mean your desk is not an area teeming with potential distracting factors.  However, possible things that do distract you can be countered effectively, and it can be done in these easy ways.

1.)  Budget your time

If you are constantly wondering where the day went by when you are leaving the office without having anything done, chances are you are getting distracted. To prevent scenarios such as this one, create a schedule which would allow you to account for all of your time and tasks. This schedule should include everything from your free time, meetings calls to quiet work time. Budgeting your time means you will likely accomplish what you need to do within the day and is a way to be more productive. 

2.)  If you have a door, shut it

A closed door means you do not want to be disturbed. If you are undisturbed, you tend to accomplish more within the day. However, some of us only have desks available and are not fortunate enough to have our offices. Fret not, however, as simply installing a simple sign that you do not wish to be disturbed achieves roughly the same thing a closed door does. 

3.)  Stop checking your email every once in a while

If your job does not entail you having to check your email every now and then or if it does not require you to stay online for the whole eight hours of your work shift, then schedule time around the day for checking your email instead of mindlessly sifting through it during work.  Limit how often you check and only answer emails that require your urgent attention during the designated slots of time you have slated. 


4.)  Put down your mobile device

Anyone with a mobile device would tell you just how much time you can waste on that gadget. Today's devices are no longer limited to sending text messages or making calls, but they have been given extensive features such as games and surfing the net. If you find your device within eyesight on your desk, you are likely to get distracted by twice as much than if you just had it in your briefcase or your purse. Keep it out of sight until your work shift is over and you will definitely accomplish more.

5.)  Consider a change of scenery

Being under a lot of pressure can cause us to be more susceptible to distraction. Every now and then, it would be best if you took a quick break so as not to overstress needlessly and exert yourself. However, if an urgent project needs to be done or if you are working on a strict deadline, perhaps a change of scenery would help you. Work from home or on the road if this is possible, but if you are unable to find a vacant office spot to get things done faster with little to no distractions.

Author Bio:
Abbeygail is a freelance writer that writes for Optimind Digital, a digital agency Philippines that provides digital marketing services utilizing the web, social media, search and mobile. She also writes articles with different topics like social media, mobile applications, travel, food and wedding.

Publisher: Abbeygail - 05:53:00

7 SEO Mistakes you should Avoid to Reach Page 1

7 SEO Mistakes


There's a great deal of buzz about SEO (Search Engine Optimization)
and numerous organizations are taking a gander at approaches to expand their site perceivability with the real web indexes (Google, Yahoo, and Bing). Whether you've outsourced your business' SEO obligations or are taking care of things in-house, you have to ensure your SEO system isn't riding off the rails because of an absence of learning or assets. Try not to expect that all is well as seems to be, or else you'll get a major amazement as you audit your activity insights every month. 

On the off chance that you have made the interest in a SEO program for your business, you'll need to verify that you're not committing any of these regular errors: 

1. No reasonable technique. 

By what method will you know you're achieving your SEO objectives if there's no arrangement set up? SEO can without much of a stretch turn into an exercise in futility and cash when there is no activity arrangement. A strong methodology guarantees that all your online endeavors cooperate to direct people to your site. 

2. Absence of online networking consideration.

 You have to post supportive, helpful, and pertinent substance all the time to keep your fans and adherents returning to your page. They will rapidly lose enthusiasm for your Facebook or Twitter accounts if postings are arbitrarily and occasionally posted, or are loaded with attempts to make the deal. 

3. Catchphrase stuffing. 

Google punishes sites that heap their pages and meta labels with catchphrases or numbers. As indicated by Google, this incorporates urban communities, postal divisions, and telephone numbers. Not just will it not support your SEO, it will bring down it. 

4. Deficient keyword research. 

You would prefer not to attempt to create catchphrases all alone; you can't anticipate how all clients hunt down the items or administrations you give. There are various watchword research instruments accessible; use them further bolstering your good fortune. 

5. Utilizing low quality or broken links (incorporates spammy joins). 

Low quality and broken links don't fill any valuable need to internet searcher clients, and this goes against the client experience Google needs for them. It's seen by Google as control of indexed lists and contrarily affects SEO. Moreover, purchasing or offering connections is an immediate infringement of Google's Webmaster Guidelines. 

6. Absence of new site content. 

Individuals will come back to your site when it gives upgraded and new data. The internet searcher calculations like this, as well. A progressing web journal or set of articles will perform this. 

7. Nothing on your site to change over guests. 

Regardless of the fact that your different endeavors have conveyed activity to your site, what actions are you taking to change over them? Giving an inquiry structure to demand more data or a value quote is successful in getting the site guest to make a move and furnishing you with a lead to construct your prospect list for trickle advertising. A free download for a white paper or other offer to urge the guest to give their contact data will empower changes. Quality substance, a message that addresses your group of onlookers, and a convincing invitation to take action will perform the most critical piece of every one of this: changing over a lead to a deal. 

Running a powerful SEO system is an organized exertion, which requires a guarantee to investing the energy and assets fundamental for achievement. The outcomes you will harvest from such exertion will support your online nearness and expansion site activity, drawing more guests you can then change over to clients.

Publisher: RhonzNET - 09:50:00

Reusing or Recycling old PC Computers to avoid Bio-Dangers

Reusing or Recycling of old PCs and electronic devices is a matter of 
accumulating benefit, as well as an astute step to take, towards the production of a cleaner world; free of e-wastes. The right technique for e-waste transfer undertaking has the whole effect. 

Publisher: RhonzNET - 09:29:00
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Step by step instructions to build Domain Authority rapidly of site/blog 2016

Get high Domain AuthorityOn the off chance that you are searching for how to expand area power rapidly or how to build space power of a site blog in 2015 then in this post I am going to share the best tips and traps on how you can enhance area power in 2015. Aside from all the SEO tips and traps which you should know and numerous fledgling bloggers generally ask the inquiry for what valid reason my blog entries are not positioning high in internet searchers despite the fact that I have composed awesome blog entry with 2000 words article and why different pages with just 500 words are positioning higher than my post. So my dear companions this is the place area power comes into picture. As of late this inquiry was solicited by one from my perusers so I chose to compose a nitty gritty aide about how to support your site or blog area power in 2015 which you may know about and a few systems you may be most certainly not. 

Publisher: RhonzNET - 08:59:00

Chromebase 24 Acer's all-in-one available these days starting at $429

Chromebase 24 Acer's all-in-one

Acer's latest Chrome OS-based all-in-one, the Chromebase 24, is currently available. Starting at $429, the Chromebase 24 steps things up in proportions from Acer's previous offering, bumping the screen size up to 23.8-in ..

Publisher: RhonzNET - 09:06:00

Elements to Enhance the Personal Development

Elements to Enhance the Personal Development

Personal development is a lifelong process and it includes activities that develop awareness and identity, enhance talents and potential, improve quality of life and achieve dreams and aspirations. Personal growth covers reviewing and improving skills and qualities. It is important for the people to consider their aims in life and set goals with the aim of realizing and making the most of their potential. Personal development not only denotes physical, emotional, spiritual and intellectual growth but it also means enhancing employment skills, increasing consciousness and making wealth.
Publisher: RhonzNET - 05:53:00
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51+ Best Blogging and SEO Expert tips - From Begginer to ProBlogger

Become Blogging Expert
the beginning of each 12 months is a time for reflection over your lifestyles, circle of relatives, friends, career, and budget. it is also the quality time to assess the past yr’s overall performance and create a brand new listing of goals. As a expert blogger or preferred net entrepreneur, it's miles vital which you identify your strengths and weaknesses so that you may patch any gaps for your advertising approach.

to help you holistically evaluation your on-line enterprise, we’ve created this blogger’s checklist. whether or not you want hints on starting a weblog or are a pro blogger in need of a refresher on the fundamentals, this list of layout, content material, and search engine optimization pointers is sure to improve your area authority, person revel in and monetization in 2016.

Publisher: RhonzNET - 05:55:00


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